Case Studies
Building a Design System from Scratch
Established a scalable design system with components, themes, and tokens that improved consistency, speed, and collaboration across design and development.

Scalability
50% Up
Duration
6 Months
Building a Design System from Scratch
Established a scalable design system with components, themes, and tokens that improved consistency, speed, and collaboration across design and development.

Scalability
50% Up
Duration
6 Months
Building a Design System from Scratch
Established a scalable design system with components, themes, and tokens that improved consistency, speed, and collaboration across design and development.

Scalability
50% Up
Duration
6 Months
Redesigning the Membership Page to Reduce Cancellations
Redesigned the membership page to tackle high
Day-0 and week-1 cancellations. Introduced a dynamic progress graph, transparent subscription details, and clear premium benefits. Result: cancellations reduced by up to 8% and user engagement increased.
Cancellation
8% Drop
Engagement
1% Up
Redesigning the Membership Page to Reduce Cancellations
Redesigned the membership page to tackle high Day-0 and week-1 cancellations. Introduced a dynamic progress graph, transparent subscription details, and clear premium benefits. Result: cancellations reduced by up to 8% and user engagement increased.
Cancellation
8% Drop
Engagement
1% Up
Redesigning the Membership Page to Reduce Cancellations
Redesigned the membership page to tackle high
Day-0 and week-1 cancellations. Introduced a dynamic progress graph, transparent subscription details, and clear premium benefits. Result: cancellations reduced by up to 8% and user engagement increased.
Cancellation
8% Drop
Engagement
1% Up
Boosting Engagement & Conversions with C2C
Scaling a high-performing C2C test bucket increased average time spent by 11% and improved conversion rates by 3%, validating the design and flow enhancements for broader rollout.

Time Spent
11% Up
Conversion
3% Up
Boosting Engagement & Conversions with C2C
Scaling a high-performing C2C test bucket increased average time spent by 11% and improved conversion rates by 3%, validating the design and flow enhancements for broader rollout.

Scalability
150%
Boosting Engagement & Conversions with C2C
Scaling a high-performing C2C test bucket increased average time spent by 11% and improved conversion rates by 3%, validating the design and flow enhancements for broader rollout.

Time Spent
11% Up
Conversion
3% Up
Empowering High-Street Retailers with Affordable Digital Payments
Voilo reimagines local commerce by enabling small retailers across the UK to accept seamless QR-based payments with significantly lower transaction costs, while boosting customer acquisition and retention through integrated promotions and loyalty.

Transaction Cost
90% Down
Empowering High-Street Retailers with Affordable Digital Payments
Voilo reimagines local commerce by enabling small retailers across the UK to accept seamless QR-based payments with significantly lower transaction costs, while boosting customer acquisition and retention through integrated promotions and loyalty.

Transaction Cost
90% Down
Empowering High-Street Retailers with Affordable Digital Payments
Voilo reimagines local commerce by enabling small retailers across the UK to accept seamless QR-based payments with significantly lower transaction costs, while boosting customer acquisition and retention through integrated promotions and loyalty.

Transaction Cost
90% Down